• Oleena Mak

Episode 21: How is AI evolving e-commerce relationships?

Updated: Mar 5

The Ask AI interview with Henry Shi, Co-Founder of SnapTravel


Special thanks to Microsoft Canada and Cinchy for sponsoring the third series of the Ask AI podcast and supporting greater awareness of artificial intelligence in Canada. All of our episodes and 100s of AI profiles are also available from our chatbot, generously sponsored by Toronto’s Ada Support.

The online e-commerce experience is more important than ever. With the hit of the COVID-19 pandemic, consumers have been forced to become reliant on digital products and services. As brands shift online to meet their customers, how can they find the balance between maintaining relationship experiences created in traditional brick and mortar, while transitioning to the transactional nature of online services?


In this episode of Ask AI podcast, we sit down with Henry Shi, Co-Founder at SnapTravel to learn more about their AI-powered messaging platform for booking hotels. Discover how SnapTravel is leveraging artificial intelligence to power the next evolution of e-commerce known as relationship-driven commerce, and how they have managed to thrive during the pandemic.


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Episode highlights

  • What relationship-driven commerce means and how it is evolving consumer experiences

  • How SnapTravel iterates and trains their algorithm models

  • The overhype of AI chatbots and use cases

  • Plans for vertical expansion with SnapCommerce to touch the entire customer journey

  • How SnapTravel pivoted to become profitable amidst COVID-19

Episode links

SnapTravel Website

SnapTravel Twitter

Henry Shi on Linkedin

From Burning Millions to Profitability and Back to Growth in 60 Days (SnapTravel Blog Post)

Episode credits


Sponsors: Microsoft Canada and Cinchy Chatbot partner: Ada Support Executive Producer: Chris McLellan Host: Jaxson Khan Assistant Producers: Oleena Mak and Kristin Riddell Original music: Mike LeTourneau

About Ask AI

Ask AI is a volunteer project exploring the fast-emerging artificial intelligence sector in Canada and beyond.Our projects include a popular podcast and live events. To learn more about sponsorship and volunteering please contact us or ask our chatbot.

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